Joel Parkinson: he will be lucky in 2011

Joel Parkinson hasn't been lucky in the past months. After having badly injured his foot six months ago in Snapper Rocks, on the Australian Gold Coast, this time he had another strange incident.

The Australian surfer had to be rescued when his friend's boat was turned by an unexpected wave. A passing by vessel warned the Marine Rescue that five people had to be picked up 500 metres off the coast.

Parkinson and friends were having a relaxed morning when a freak wave capsized their boat. They were thrown to the water and got a ride from the vessel.

The 29-year-old Australian surfer did not suffer injuries.

Volcom Pipe Pro: fired up

The 2011 Volcom Pipe Pro is finally on. A steady NW swell and light trade winds will kick off hostilities in Banzai Pipeline, Hawaii.

The surf is pumping and the organizers have decided to run the $120,000 contest. The 2011 Volcom Pipe Pro is a 5-star ASP sanctioned event.

Kalani Chapman has won the 2011 Volcom Wildcard Challenge. He was voted best surfer by Pipeline legends Gerry Lopez, Derek and Michael Ho. Chapman will jump into the Round of 64.

The holding period for the event extends through February 5th.

Iconic surf brands: alive and pumping

The surf industry is growing steadily for a long time. The oldest surf brands have evolved and are now operating in a global scale. Trademarks like Quiksilver, Rip Curl, Billabong and O'Neill have survived the passing of time and dominate more than 75% of the market.

The remaining thousands of brands develop surf wear, surf gear, surf apparel, wetsuits, boardshorts, accessories and even surf technology. Many are still opening new markets and niches, but others could not survive surf capitalism.

There's also a third wave: surf brands that were iconic, fell, almost died, got revamped, and are trying to reconquer the notoriety of the successful times. Some of these brands are certainly recognized by surfers from the Generation X. Do you remember Sundek and Lightning Bolt?

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