Bar Refaeli 

Leonardo di Caprio's girlfriend Bar Refaeli is the new face of Hurley's surfwear line.

“Hurley does everything with a lot of genuine heart,” she said, “and I love that Hurley’s beach culture lifestyle incorporates fashion and makes it look and feel sexy and effortless. Every time I travel, I pack their pieces so I have the Hurley culture with me wherever I go.” 

Bar Refaeli just joined the Young Contemporary, a collection created for young women to integrate Hurley into their wardrobe with her own personal style. The campaign, which was shot by David Mushegain, debuted in October and will be shown through 2009.

“Anyone can hire a model,” said Lyndsey Roach, Hurley’s VP, marketing. “We wanted to do something different (for Young Contemporary). She lives this lifestyle.”

Read more...

Laird Hamilton 

Laird Hamilton has been hailed as the world's greatest big-wave surfer.


His first book, Force of Nature, allows readers a rare glimpse inside the unique philosophy that has created his circumstances, and not the other way around. After all, this is a man whose biological father abandoned him shortly after he was born; whose first job was working on a pig far; who dropped out of school in eleventh grade.

And then the career decision: surfer. Though earning enough to pay the rent as any kind of surfer is next to impossible, Hamilton has ended up in the place we all desire to be: doing exactly what he loves, becoming the world's best in the process, making a great living, being surrounded by nature and family, radiating peak health and fitness, and succeeding by any definition of the word. How did he get there?

And more importantly, how can the rest of us join him?Force of Nature is a detailed map to that destination, with Laird Hamilton as the reader's guide. It's not about chasing trophies or accolades or cash. It's about quality over quantitysoul and being true to your physical, mental, and spiritual roots. Not only is it possible to thrive in the modern world without adopting its harmful habits, it's essential.

And not only has Hamilton mastered this balance, he makes a compelling and articulate case that anyone who wants to can do the same.This book is a deeply authoritative and cutting-edge guide to peak fitness in mind, body, sould, and surfing.

Read more...

2008 Alan Atkins Award

Coolangatta’s Garry Davies was awarded the 2008 Alan Atkins award as part of the Diploma of Sport Management (Surfing Studies) course at Southern Cross University’s Tweed Gold Coast campus recently.

The award is for the best surf business plan presentation by students undertaking the Sport Business (Surfing) subject as part of the Diploma

“There were some very interesting business concepts presented with Garry’s plan for a surf photography business impressing the judges,” said course coordinator Jak Carroll.

“Not only was Garry’s concept slightly different but his research and planning clearly demonstrated the viability of the business.”

The business plan presentations are the culmination of a year of study for those undertaking the Diploma.

Read more...