The third annual edition of Earthwave, the global environmental initiative that harnesses the huge interest surrounding attempts to break Guinness World Records (GWR) for surfing to promote sustainable lifestyle choices, is scheduled to take place on the beaches of the world on Sunday 4 October 2009.

Each event will stage an attempt on the GWR for the ‘most surfers riding one wave simultaneously’ and use the publicity to highlight the effects of climate change and showcase the products and services that are becoming available to reduce our impact on the environment.

“We are really looking forward to Earthwave 2009 and will be going all-out at Surfers Corner in Muizenberg to re-capture the Guinness World Record currently held by Earthwave Brazil,” says Paul Botha from Kahuna Promotions, who co-founded the event in 2006 with his son Dene at the iconic Cape Town surfbreak.

“Earthwave has evolved from our original attempt in 2006 when we successfully set a new record of 73 surfers on one wave while staging a debate on sharks and raising over R10 000 for the then fledgling Shark Spotters program. We will be collaborating with environmental organisations to try and run a ‘Green’ event that provides everyone with a couple of fun days at the beach while promoting lifestyle choices that will benefit the planet.”

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The new Surfrider Foundation Visa Platinum® Rewards Card

The Surfrider Foundation has announced the new Surfrider Foundation Visa Platinum Rewards Card!

No annual fee, 0% Introductory APR on purchases and balance transfers for six months, and a $50 donation to Surfrider when you first use the card plus ongoing contributions.

Supporters choose from five different card designs, each featuring captivating photographic images from Aaron Chang.

Support Surfrider Foundation with every purchase:

0% Introductory APR on purchases and balance transfers for 6 months. After this period, a low variable APR will apply.
Earn bonus points for FREE airline tickets, merchandise, cash-back and more at participating merchants.
$50 donation by the bank when you first use the card plus ongoing contributions.
No annual fee and no additional cost to you.
Enhanced Visa Platinum benefits, including 24/7 Emergency Customer Service and 100% Fraud Protection, Purchase security, Warranty Manager and much more.

Funds raised from our new Visa program will help the Surfrider Foundation to protect and preserve the world's oceans, waves and beach environments. Special thanks to photographer Aaron Chang for generously allowing us to use his images for our cards.

Corals are in danger

We all know our oceans are in trouble, but that trouble is coming on faster than some feared.

Last week, two dozen coral reef specialists and climate change experts addressed a meeting in London to discuss the fate of our coral reef systems.

They announced their prediction that carbon dioxide (CO2) in the atmosphere will reach 450 parts per million by the year 2050.

Since the oceans absorb these gases and become more acidic as a result, this predicted pace will soon wipe out all coral reefs in existence.

The reefs don't just attract under sea inhabitants and human visitors, they're also one of the ocean's biggest life forces and a potential storehouse of human medicines. Losing them could have unimaginable repercussions.

"The kitchen is on fire and it's spreading around the house," said Alex Rogers of the Zoological Society of London and the International Program on the State of the Ocean. "If we act quickly and decisively we may be able to put it out before the damage becomes irreversible."

A beautiful chaos, the ultimate surfing wave, a freak of nature, the advanced surfer's testing ground, a specialty wave, the premier tube riding arena, and, ultimately, the Mecca of surfing.

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