Ed Leasure (right): gone surfing | Photo: Shop Eat Surf/Billabong

Ed Leasure has decided to step down from his role of president of Billabong US.

After nine years at Billabong Americas, and 40 years in the action sports industry, Leasure decided it was time for a new cycle in the company and his life.

Leasure started his career shaping surfboards. Later, in 1979, he opened a chain of surf shops. He joined Billabong in 2008, and will continue as consultant and ambassador for the Billabong group.

"After getting into the business to surf more, I’m now stepping back from the business to surf more," explained Ed Leasure.

"Billabong is in good hands, and we now have the best team on the field. Knowing this has made my decision a little easier, and I feel very fortunate to have been part of such a great organization."

Leasure was responsible for the opening of the Quiet Flight stores in Florida, the opening of flagship stores for Billabong and Element in several US locations, including New York, and for running the retail operations in the American continent.

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