Steamer Lane, Santa Cruz: a perfect morning

Unsponsored professional surfers will battle for a unique "winner takes all" grand prize, at the 2013 O'Neill Coldwater Classic Invitational, Steamer Lane, Santa Cruz.

The innovative contest format offers a yearlong sponsorship from O'Neill Wetsuits and $50,000 budget for traveling and event fees, to compete in, at least, seven of the ASP World Qualifying Series stages.

A personal videographer, at specific events and locations, will also be available to document the thrill of victory - or agony of defeat - with a minimum of six video segments during the 2014 competition year.

"O'Neill is extremely excited to be supporting athletes who may be considered underdogs. Helping surfers who've paid their dues, chase the dream of qualifying is good for our sport", explains Brian Kilpatrick, marketing director at O'Neill Wetsuits.

The 16-man field of competitors will include 10 invited unsponsored surfers, two wildcards and four surfers determined by the public via an online vote.

An amateur field of 80 Under-18 local competitors will also participate as part of the "Ratboy Rampage", in honor of local legend Jason "Ratboy" Collins.

The O'Neill Coldwater Classic is North America's longest running surf contest.

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