The Guinness "Surfer" ad

Surf Videos

>"Surfer" was launched in 1998 to promote the Guinness beer.

The commercial was shot in Hawaii over a nine-day period by Jonathan Glazer. The Polynesian surfer waits for the perfect wave; drinkers wait 119.5 seconds for the perfect pint of Guinness.

The ad was inspired by Walter Crane's 1893 painting "Neptune's Horses". The soundtrack was created by British electronic band Leftfield.