Advertising has always used surfing to promote products, services, and brands. Whether you're selling beer, executive consulting, credit cards, or portable cameras, there's often a surfer doing his thing.
Get ready to watch the most exciting TV commercials involving surfing, surfers, and waves that target all audiences.
Whether you're a man or a woman, young or old, black or white, it seems like the sense of risk, action, survival, and lifestyle is always there.
Advertising agencies and creative marketeers can turn surfing into something else.
The famous Irish beer Guinness, for example, delivered one of the most famous surfing commercials ever. The draught stout ad was inspired by the 1893 painting "Neptune's Horses" by Walter Crane.
Corona believes surfing is a great channel to sell their cold, pale lager.
Controversial and Surprising
The unforgettable "From Where You'd Rather Be" commercial series is already part of the history of surfing. It makes you want to drink a beer immediately.
Multinational management consulting firm Accenture had to remove Tiger Woods' life from their ads, so they've hired the iconic "Surfing Elephant" to create a beautiful and viral commercial.
Surfing commercials can also be controversial. For example, Quiksilver's "Dynamite Surfing" viral video spread rapidly but was heavily criticized, too.
We must admit that using explosives to make waves is an unorthodox way of selling surf wear.
Many brands are exploring the potential of surfing in modern advertising.
What are the most famous commercials in which surfing takes the main stage? Groms and pros, these are the best surf-inspired TV ads of all time: